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ACCT 6344 Financial Statement Analysis and Income Statement

Which method provides the best advantage to evaluate Kim’s performance? Why?

Answer:

Comparative Income Statement:

Comparative Income Statement:
   

Taejon Branch

 

Whole Company

Traditional Method

ABC Method

Particulars

2007

2008

2007

2008

2007

2008

Revenues

$203,500,000

$227,800,000

$23,600,000

$33,200,000

$23,600,000

$33,200,000

Total Direct Costs

  

($12,600,000)

($17,700,000)

($12,600,000)

($17,700,000)

Indirect Costs:

      

IT Team Overhead-

      

Branch PC Maintenace

$5,300,000

$4,800,000

($614,644)

($699,561)

($416,284)

($325,976)

Headquarter IT System Support

$3,600,000

$7,700,000

($417,494)

($1,122,212)

($417,494)

($1,122,212)

Branch IT System Support

$5,100,000

$7,600,000

($591,450)

($1,107,638)

($591,450)

($1,107,638)

Employee Training

$4,400,000

$4,200,000

($510,270)

($612,116)

($328,597)

($157,107)

OS Team-

      

Training of Sales People

$5,300,000

$7,100,000

($772,432)

($1,034,767)

($347,330)

($489,173)

Operating Performance Evaluation & Reporting

$1,100,000

$700,000

($160,316)

($102,019)

($110,000)

($70,000)

Handling Traffic Accident Cases

$11,700,000

$16,400,000

($1,705,180)

($2,390,167)

($1,233,984)

($957,439)

Investment Team-

      

Equity Investment

$7,400,000

$7,600,000

($1,078,490)

($1,107,638)

  

Debt Investment

$3,600,000

$4,200,000

($524,671)

($612,116)

  

Investment Performance Evaluation & Reporting

$800,000

$700,000

($116,594)

($102,019)

  

Marketing Team-

      

Advertisement

$7,900,000

$8,900,000

($1,151,361)

($1,297,103)

  

New Product/Channel Development

$2,100,000

$3,800,000

($306,058)

($553,819)

  

GA Team-

      

Payroll Administration

$1,600,000

$1,400,000

($233,187)

($204,039)

($119,490)

($52,369)

Performance Evaluation

$1,700,000

$1,900,000

($247,761)

($276,910)

($126,958)

($71,072)

Education & Training

$4,500,000

$5,100,000

($655,838)

($743,284)

($336,066)

($190,773)

Headquarters Building Maintenance

$2,300,000

$2,500,000

($335,206)

($364,355)

  

Branch Building Maintenance

$4,600,000

$4,800,000

($670,413)

($699,561)

  

Total Indirect Costs

  

($10,091,364)

($13,029,324)

($4,027,653)

($4,543,761)

Total Branch Cost

  

($22,691,364)

($30,729,324)

($16,627,653)

($22,243,761)

Branch Operating Profit

  

$908,636

$2,470,676

$6,972,347

$10,956,239

Operating Profit Margin

  

3.85%

7.44%

29.54%

33.00%

Analysis of the Income Statement:

Kim had tried to reduce the branch overhead costs by controlling various cost drivers. He had reduced the numbers of employees and number of accidents for savings various employee related expenses and costs for handling accident cases. However, as the company used to allocate the overheads on the basis of branch revenues, more the branches would generate revenues, more it would have to bear the overhead costs. Therefore, Taejon branch could not enjoy the benefit of reduction of various cost drivers, inspite of increase in revenues.

Under activity-based costing method, the overhead costs are allocated on the basis of individual cost drivers. The individual cost drivers are closely related with the cost activities. Therefore, the overhead allocation process under this method provides effective outcomes, which can evaluate the branch performance more efficiently (DRURY, 2013). 

From the above table, it is clearly visible that the efforts, given by Kim to reduce the overhead costs, have failed to increase the branch profits under traditional method. On the other hand, income statement under activity-based costing method exhibits that the effort of Kim has been able to reduce some of the overhead costs successfully. Moreover, it does not incorporate many headquarter overhead expenses, which do not have any relation with the branch operation. As result, the profit margins for both the years under this method are significantly higher than that of the traditional method (Simons, 2013).

Hence, it can be stated from the above discussion that the activity-based costing method provides best advantage to evaluate Kim’s performance.

Workings:

Overhead Cost Allocation under Activity-Based Costing (ABC):

  

Whole Company

Taejon Branch

Team

Activity

2007

2008

2007

2008

IT

Nos. of PCS

522

589

41

40

 

Branch PC Mainteance

$5,300,000

$4,800,000

$416,284

$325,976

 

Revenue

$203,500,000

$227,800,000

$23,600,000

$33,200,000

 

Headquarter IT System Support

$3,600,000

$7,700,000

$417,494

$1,122,212

 

Branch IT System Support

$5,100,000

$7,600,000

$591,450

$1,107,638

 

Nos. of Employees

1098

1203

82

45

 

Employee Training

$4,400,000

$4,200,000

$328,597

$157,107

 

Total IT Overhead

$18,400,000

$24,300,000

$1,753,824

$2,712,934

OS

Nos. of Sales Person

412

508

27

35

 

Training of Sales People

$5,300,000

$7,100,000

$347,330

$489,173

 

Nos. of Branches

10

10

1

1

 

Operating Performance Evaluation & Reporting

$1,100,000

$700,000

$110,000

$70,000

 

Nos. of Accidents

512

531

54

31

 

Handling Traffic Accident Cases

$11,700,000

$16,400,000

$1,233,984

$957,439

 

Total OS Overhead

$18,100,000

$24,200,000

$1,691,314

$1,516,612

GA

Nos. of Employees

1098

1203

82

45

 

Payroll Administration

$1,600,000

$1,400,000

$119,489.98

$52,369.08

 

Performance Evaluation

$1,700,000

$1,900,000

$126,958.11

$71,072.32

 

Education & Training

$4,500,000

$5,100,000

$336,065.57

$190,773.07

 

Total General & Administrative Overhead

$7,800,000

$8,400,000

$582,514

$314,214

Reference & Bibliography:

DRURY, C. M. (2013). Management and cost accounting. Springer.

Kaplan, R., & Anderson, S. R. (2013). Time-driven activity-based costing: a simpler and more powerful path to higher profits. Harvard business press.

Simons, R. (2013). Performance Measurement and Control Systems for Implementing Strategy Text and Cases: Pearson New International Edition. Pearson Higher Ed

Weygandt, J. J., Kimmel, P. D., & Kieso, D. E. (2015). Financial & Managerial Accounting. John Wiley & Sons


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