Mn3226K European Business|Critical Analysis Assessment Answer

The Question: Explain how the EU’s external policy supports European business across the world. IMPORTANT REQUIREMENTS FROM LECTURER - This is an Alternative assessment. - Make sure to stay within the boundaries of the topic, check the verb used and key words, don’t run off-topic. - Check the lecture content to identify relevant arguments. - Explore both sides of the topic e.g. pros and cons) wherever relevant. - Avoid being too descriptive, focus on the meaning of the argument, how it contributes to the question. - Examples could also be attached to the argument (instead of a long description of a given company or country). - This Assessment Is Designed To Take 2 Hours - All questions are based on the Lecture slides and the reading materials. - Answer should be no more than 1200 words. 0% plagiarism. Exam assessment: Understanding (40%) Outstanding critical analysis and relevant approach in answering the set question. Outstanding use of relevant theoretical and conceptual issues in the answer. Range of knowledge (30%) Outstanding comprehensive knowledge of relevant ideas and concepts, using excellent and insightful examples. Critical analysis of key author work, subtleties and ambiguities in the literature is outstanding Structure & focus (20%) Outstanding balance and clarity in argument. Systematic ordering of ideas, concepts and materials is outstanding Writing style (10%) Outstanding academic writing style. Attention to spelling, punctuation and/or grammar is outstanding