115116 Introduction To Marketing Assessment Answer
1)Complete a SWOT analysis of Hikurangi Cannabis2) Of the two main new-product pricing strategies, which one should you use and why?3)Briefly explain each of the EIGHT steps of the new product development process (Textbook 7th edition pages 232 – 239). Give examples relevant to House of Saka to support your main points in each step.Explain by referring to the eight key function listed on page 302 of your (7th edition) textbook, what a retailer like San Diego Recreational Cannabis is likely to provide as a channel member to add value to WannaBrands Inc and other suppliers5)Ethical discussion. Select one of the ethical issues, and briefly write down the different points of view raised from discussing with friend(s) or family member(s).
A.Why shouldn’t you just set the price for the top-end of the market?
B.Why wouldn’t you globalise your distribution?
C.Why wouldn’t you produce gummy bear shaped THC lolly?
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